Overstory Media Group

The Canadian media company has acquired and developed over a dozen digital publications across the country. During my time with the company, I oversaw subscriber and paid membership growth. With my team of seven, we developed content marketing strategies and executed several campaigns for brands across the company. A few of my project highlights include:

 

• Podcast campaign: Murder on the Island: The Lindsay Buziak Story presented by Capital Daily

• Acquisition and publication relaunch: The Georgia Straight

• Landing page for email sign-ups: The Coast

• Membership event: Capital Daily Festival